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Шрифт:

Ott R. Creating Demand: Powerful Tips and Tactics for Marketing Your Product or Service. – Homewood, IL: Business One Irwin,1992.

Pearlstein L. Celebrity Stew: Food Publicity. – LA: Hollywood Circle Press,2003.

Pond M. J. B. Eccentricities of Genius. – New York: Dillingham,1900.

Powers R. Mark Twain: A Life. – New York: Free Press,2005.

Poynter D. Parachuting: The Skydiver's Handbook. – Santa Barbara: Para Publishing,1992.

Presbrey F. The History and Development of Advertising. – Garden City: Double – day, Doran & Company,1929.

Reichenbach H. Phantom Fame: The Anatomy of Ballyhoo. – New York: Simon & Schuster,1931.

Reiss B. The Showman and the Slave: Race, Death, and Memory in Barnum's America. – Cambridge: Harvard University Press,2001.

Root H. The Unknown Barnum. – New York: Harper,1927.

Salzman J. Making the News: A Guide for Nonprofits and Activists. – Boulder, CO: Westview,1988.

Sampson H. History of Advertising. – London: Chatto and Windus,1875.

Saxon A. H. Barnumiana: A Select, Annotated Bibliography of Works by or Relating to P.T. Barnum. – Fairfield, CT: Jumbo s Press,1995.

Saxon A. H. P.T. Barnum: The Legend and the Man. – New York: Columbia University,1989.

Sixon A. H. Selected Letters of P.T. Barnum. – New York: Columbia University,1983. (Наиболее полная биография Барнума; иллюстрированная, с четкой хронологией жизни и деятельности и с приложениями, содержащими полезную и важную информацию.)

Schechter H. The Humbug: A Novel. – New York: Pocket Books,2001.

Schmidt C. Cosmic Relief: Honoring and Celebrating the Global Paradigm Shaft. – Houston: Misguided Angel Press,1997.

Sennett R. Hollywood Hoopla: Creating Stars and Selling Movies in the Golden Age of Hollywood. – New York: Billboard Books,1998.

Severn B. A Carnival of Sports: Spectacles, Stunts, Crazes, and Unusual Sports Events. – New York: David McKay Co.,1974.

Shultz G. D. Jenny Find: The Swedish Nightingale. – New York: J.P. Lippincott,1962.

Sifakis C. The Big Book of Hoaxes. – New York: Paradox Press,1996.

Sifakis C. Hoaxes and Scams: A Compendium of Deceptions, Ruses and Swindles. – New York: Facts on File,1993.

Silverman K. Houdini!!! The Career of Ehrich Weiss. – New York: HarperCollins,1996.

Simon R. Mischief Marketing. – Chicago: Contemporary Books,2000.

Slater R. No Such Thing As Over – Exposure: Inside the Life and Celebrity of Donald Trump. – NJ: Pearson/Prentice – Hall,2005.

Slutsky J. Streetfighter Marketing. – New York: Lexington Books,1995.

Soares E. Promotional Feats. – Westport, CT: Quorum Books,1991.

Stauber J., Rampton S. Toxic Sludge Is Good For You: Lies, Damn Lies and the Public Relations Industry. – Monroe, ME: Common Courage Press,1995.

Sutton F. Master of Ballyhoo: The Story of P.T. Barnum. – New York: G.P. Putnam's,1968.

Tileston M. W. Daily Strength for Daily Needs. – Boston: Little, Brown,1994.

Tompert A. The Greatest Showman on Earth: A Biography of P.T. Barnum. – New York: Dillon Press,1987.

Trump D. The Art of the Deal. – New York: Warner Books,1987.

Turner E. S. The Shocking History of Advertising. – New York: Ballantine,1953.

Vitale J. The AMA Complete Guide to Small Business Advertising. – Chicago: NTC Business Books,1995.

Vitale J. CyberWriting: How to Promote Your Product or Service Online (without being flamed). – New York: AMACOM,1997.

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