27”Chrysler’s Next Generation”,Business Week, December 19,1988, 52.

28 Lee lacocca with William Novak,lacocca: An Autobiography(Bantam, 1984), 161.

29 Ibid., 162,163, 170, 199.

30 Ibid., 196.

31 “lacocca Hands over the Keys to Chrysler”,Investor’s Business Daily, January 4,1993, Business, 1.

32 “Mea Culpa”,The Wall Street Journal, September 17, 1990,1.

33 “Chrysler to Buy Aircraft Maker”,The Wall Street Journal, June 20, 1985,12.

34 “How Chrysler’s $30,000 Sports Car Got Sideswiped”,Business Week, January 23,1989,68.

35 “The Game’s Not Over”,Forbes, April 30, 1990,76.

103

36 “Into a Skid”,The Economist, June 16,1990,70; “After the Departure”,Fortune, July 2, 1990, 55; “Can lacocca Fix Chrysler Again”,Fortune, April 8,1991, 50.

37 Robert A. Lutz,Guts: The Seven Laws of Business that made Chrysler the World’s Hottest Car Company (John Wiley Sons, Inc., 1998), 27.

38 “The Studied Gamble of Pitney Bowes”,Dun’s Review, February 1967,30.

39 “Tough Choice”,Forbes, 15 May 1965,18.

40 Item.

41 Item.

42 “Fancy Footwork: Manager’s Handbook”,Sales and Marketing Management, July 1994, 41.

43 “Pitney Bowes: Jumping Ahead by Going High Tech”,Fortune, October 19,1992,113; “Changes in Tax Law and Its Effects on Leasing Equipment”,Advantage, July 1988.

44 “Old-Line Selling for New Smokes Wins for Reynolds”,Business Week, February 20, 1960; International Directory of Company Histories (Chicago: St. James Press, 1991), 410.

45 “Voyage into the Unknown”,Forbes, December 1, 1971, 30; Bryan Burrough John Helyar,Barbarians atthe Gate(New York: Harper Collins, 1991), 51.

46 Item.

47 When Marketing Takes Over at R.J. Reynolds”,Business Week, November 13,1978,82; “Voyage into the Unknown”,Forbes, December 1, 1971, 30. R.J.R.приобрела McLean Industries в 1969 и Aminoil менее

года спустя. В статье, на которую мы ссылаемся выше (“When Marketing Takes…), утверждается, что в

1978 R.J.R.направила $580 млн в дополнение к $1,5 млрд, потраченным ранее. Таким образом, за 10

лет они потратили более $2 млрд на Sea-Land. Чистый акционерный капитал в 1978 году был

$2657900000,в соответствии сMoody’s Reportв 1979.

48 Bryan Burrough John Helyar,Barbarians at the Gate(New York: Harper Collins, 1991), 62; “Cigarette Conglomerate”,Financial World, February 5,1969, 4; “New Fields for Reynolds Tobacco”,Financial World, May 6,1970, 13; “The Two-Tier Market still Lives…”,Forbes, March 1, 1974, 25; “R.J. Reynolds stops a slide in market share”,Business Week, January 26, 1976, 92.

49 “Voyage into the Unknown”,Forbes, December 1,1971,36.

50 Ken Iverson,Plain Talk(John Wiley Sons, 1998), 54-59.

51The Nucor Story, Page 5 (Document obtained from the Nucor Corporation)— Chairman/Vice Chairman/President, Vice President/General Manger, Department Manager, Supervisory/Professional, Hourly Employee.

52 Richard Preston,American Steel(New York: Avon, 1991), 4-5.

53 Jeffrey L. Rodengen,The Legend of Nucor Corporation(Write Stuff, 1997), 73-74; The Nucor Story (Nucor web site)/Egalitarian Benefits, August 22,1997.

54Интервью в рамках исследования #7-G, стр. 4

55 “Maverick Remakes Old-Line Steel: Nucor’s Ken Iverson …“Industry Week, January 21, 1991, 26.

56 Ken Iverson,Plain Talk(John Wiley Sons, 1998), 14.

57 Richard Preston,American Steel(New York: Avon, 1991), 5.

58 “Hot Steel and Good Common Sense”,Management Review, August 1992, 25.

104

59 John Strohmeyer, Crisisin Bethlehem(Pittsburgh: University of Pittsburgh Press, 1986), 34.

60 Ibid., 30-35, 86.

61Hoover’s Online,Moody s Reports.«Item.

63 Jeffrey L. Rodengen,The Legend of Nucor Corporation(Write Stuff, 1997), 101.

64 Report of Darwin E. Smith to The Stockholders And The Men And Women Of Kimberly-Clark Corporation (no source citation), February 28,1972.

65Интервью в рамках исследования #5-Е, стр. 10.

66”Rae Takes On Paper Industry’s Tough Lone Wolf”,The Globe and Mail, July 20,1991,В1.

105

ГЛАВА 7ТЕХНОЛОГИИ КАК

АКСЕЛЕРАТОРЫ

Большинство людей скорее умрут, чем станут

думать. Многие так и делают.

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